What Our Clients Say!


“It was a really enjoyable experience dealing with Brian, right from the start to the very end (got great feedback from the ladies!). Brian’s service could not have been better and he gave me back the belief that great business people can be great humans as well!

So thanks very much again and congratulations on a very professionally run business! Wishing you continued success from the bottom of my heart.”

– Maria (Ireland)

“I recently returned from a wonderful vacation in San Francisco, California. I was very fortunate to have had Brian Simuro of Private Guide SF as my tour guide as his expertise and knowledge of the area definitely enriched my visit there. I contacted him before leaving home so he was aware of what I hoped to see and do during my time there. From that very start until the day I returned home, I found Brian to be professional, reliable and very accommodating to my preferences.Each day was meticulously planned as we traveled throughout the city in his comfortable car. Brian’s sense of humor and insightful commentary only added to my enjoyment each day. I would highly recommend Brian Simuro of Private Guide SF and his services for any visitors coming to the Bay area. He truly provides exceptional service.”

– Judy M.

“I travelled to San Francisco and met Brian of Private Guide SF, a local guide who knows the city like the back of his hand. Prior to my trip I had contacted Brian highlighting the sights I wanted to include. Brian organized the activities taking into account my physical needs. I have limited mobility due to neck and back surgery. I am unable to turn my head and have difficulties walking on uneven surfaces.

I felt very safe with Brian behind the wheel. He is very animated and has lots of interesting stories to share. He knows the best restaurants and best times to avoid the crowds. I had a fabulous time because of Brian’s expertise. Definitely consider utilizing Brian and Private Guide SF if you want a personalized experience with lots of laughs. Brian and Private Guide SF is the guide you want if you have any physical disabilities.”

– Mary L.

“On a recent trip to San Francisco, we utilized the services of Brian as our private guide. He suggested a trip to Pacifica and since it was a lovely sunny day, he took us to The Devil’s Slide where we enjoyed a hike on a paved walkway which afforded glorious views of the ocean. Nearby at Pacifica State Beach, we took a walk on the beach and watched some surfers and were pleased to see dogs were welcome too. We also walked out on the pier where we were lucky enough to see some whales and dolphins.Brian also recommended a day trip to Santa Cruz, a lovely beach town about 70 miles south. We were very comfortable in Brian’s large vehicle and were thrilled when he said he could accommodate my transport chair as I am partially disabled and this made the trip much more enjoyable. We drove along West Cliff Drive where we viewed the lovely homes and some gorgeous ocean and coastal views. An extra bonus for us was seeing surfers at Steamer Lane. There were many options for sailing, fishing, and whale watching and Brian knew which ones were the best. We opted for a sailing cruise and it couldn’t have been better. His wonderful sense of humor and his ability to tell great stories in addition to his extensive knowledge of the area made him the perfect guide. We will definitely use him again on our next trip and recommend others do the same. I give Brian and Private Guide SF 5 stars!”

– Jill S.